Made in Africa 2030: The Industrial Brands Redefining the Continent's Global Competitiveness
For decades, Africa's role in global trade has largely been defined by the export of raw materials and the import of higher-value manufactured goods. Oil, minerals, cocoa, coffee and agricultural commodities have generated export revenues, but much of the value created through processing, branding and manufacturing has accrued elsewhere. That model is increasingly being challenged.
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